
Hi, I’m Sophie, the founder of The Exec Desk.
Organisation has always been my strength—I thrive on creating structure, streamlining processes, and ensuring everything runs smoothly. With over 15 years of experience in office management and marketing, I’ve learned that growing a business isn’t just about working hard; it’s about working smarter. For many small businesses and startups, working smarter means having the right support in place.
Why I founded The Exec Desk
I founded The Exec Desk to help business owners bring order to their operations, freeing up their time to focus on what truly matters—achieving their goals—without getting bogged down by admin. As a mum of two, I’ve always believed there’s a better way to balance career and family life. That’s why I focus on bringing lessons of balance and organisation into the business. My tailored solutions are designed not only to provide administrative assistance but to streamline your operations.


My Commitment to Sustainability
Beyond admin support, I’m also passionate about sustainability. My experience in corporate sustainability ignited a drive to help businesses implement eco-friendly practices as they grow. I want to ensure sustainability becomes part of their culture, working towards a greener future. Whether it’s refining existing procedures or guiding companies through B Corp certification, I’m committed to making a positive impact.
A Bit About Me
The Exec Desk isn’t just a business—it reflects who I am. Outside of work, I’m a mum, a dog lover, and an iced coffee fanatic. I love spending time with my family, reading, and playing netball. I believe that a well-organised life creates space for what truly matters, and that’s the mindset I bring to my work.

Unlock your business potential with our free consultation
Curious about what’s included? Visit our ‘What to Expect in Your Free Consultation’ page to learn more.